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Microsoft battled Google and Yahoo! to pour two hundred and forty million into it. It is now valued at approximately fifteen billion dollars. Since May of 1007, more than five thousand applications have been created specifically for it, its fifty million active members and the two hundred thousand users who join up every day.

Who or what wields this kind of power? Facebook does. Making Facebook an unheard-of internet marketing opportunity for marketers ready to latch on to the explosion of semantic web and Web 3.0 (above Web 2.0). Unlike Windows, the operating systems used to power Facebook’s one-of-a-kind social network exist on the internet instead of your computer. This exciting, innovative new social networking environment is drawing huge numbers of internet users eager to simply hang out, hook up with old friends and find new ones to Poke, throw sheep at and give gifts to. Together, these millions of users form an unrivaled – and largely untapped – new marketing base.

Facebook’s unique tools and applications hook first-time users immediately and keep them coming back for more. Where else on the internet can you dedicate a song to your significant other, Poke an old friend you haven’t seen in years, leave a message on someone’s wall and win a virtual auto race – all in the same visit?

It’s also creating a fresh, new and exciting marketing base that’s engaged and happy to just hang around this new virtual environment whenever time allows. The choices abound and seem endless for users – they can do a SuperPoke, send a flower, give a hug, compare quiz results or movie compatibility or do whatever as they find new creative ways to interact with old friends or new. This is all because of a critical decision made by the Facebook management to allow third parties to contribute new Facebook tools and applications in return for a piece of the revenue – resulting in over 5000 new apps in just six months.

So forget Friendster and keep watching MySpace deteriorate into MySpam, the millions of Facebook friends is a whole new attractive group of millions and millions ready to be marketing to in a whole new way. But how do you take advantage quickly – and tap your marketing operation seamlessly into that massive Facebook database? And do it in a painless automated way, leaving you free to continue to manage and expand your business?

How does the smaller internet marketer compete with the resources of a Microsoft in getting a piece of the Facebook action is the big question, however. Fortunately, there’s an answer that works

One of the most effective software packages is the Stealth Friend Bomber, Facebook Edition. Stealth Friend Bomber will automatically generate Mass Facebook Friend Requests, Messages and Pokes to users all across the Facebook site. This stand-out among Facebook tools does everything you need and more to stay on top of the site that’s experiencing a rate of explosive growth that’s quickly leaving other friendship sites in the dust.

So face up to the big changes that Facebook is bringing to the online marketing world. Those changes are here to stay – until, of course, the next big changes occur.